Journal

16.JAN 2017

Level Wins Platinum: Graphis Logo Design 9

We are thrilled to announce that the identity we created for RaceYa won a Platinum Award in Graphis Logo 9. As a Platinum winner, the project is given a full page in the book, and Level is featured in the spread discussing all of the Platinum winners.

Principal Jennifer Bernstein is also quoted elsewhere in the book, talking about the great resource, the Graphis Logo Archive. 

About The Project:
RaceYa is an emerging company dedicated to developing fun and creative STEM (Science, Technology, Engineering, Math) educational toys. Level Group was asked to craft a brand identity to represent the company and their customizable build-your-own toys, beginning with their first product: a radio-controlled car. Keeping the mark I gender-neutral with simple lines, rounded letterforms, and a lively, diverse color palette was important in order to appeal to boys and girls equally. 

Find out more about the project here >