Tracknine asked us to create a unique brand for their film, music and game design audio recording studio. Located in the GreeneStreet Films Center in New York City, they wanted a modern logo that had a subtle reference to sound.
Level offered something more than just graphic design. There was an eagerness to understand our core clientele and thoughtfully craft key ideas into a truly creative result.
— Paul Vasquez
Chief Engineer, Tracknine Recording Studios
brand positioning strategy, concept, design
The visual identity for Tracknine references the sound level displays that are present on many electronic devices. The logo mark was designed to appear not only in a static setting but also was envisioned as a logo animation that would appear before film projects that Tracknine participated in.
concept, design, print management
Published in: Samara, Timothy. “Making and Breaking The Grid,” Beverly MA: Rockport Books, 2002.
We also created a brochure for Tracknine for marketing purposes. The brochure opens sequentially to introduce the nine "facets" of Tracknine, and unfolds to become a poster.
This piece was published in Timothy Samara’s book Making And Breaking The Grid, published by Rockport Books.
related project: Allegiant >